Defence Health
Defence Health is the health insurance provider for people serving in the Australian Defence Services, their partners, family and colleagues. They have a proud 70-year history supporting those who defend our country.
Bliss was appointed as Defence Health’s digital marketing agency with responsibility for all paid Google activity across Search, Display and Video Ads.
Our Results
- Significant increase in the online conversion rate within 6 months
- Improved lead and sign-up rates through sophisticated keyword target strategy.
- Developed multi-channel strategy to connect with customers at various critical points of online engagement.
